Tactical 20 Archives - The Active Marketer
Tag Archives for " Tactical 20 "

TAM 067: T20 Listener Payment Questions

ActiveCampaign - Barry Moore

In episode 67, we continue the payment series by answering a few listener questions about online payment platforms Listener questions on how to take online payments #podcast #payments Click To Tweet This is one podcast in a series of podcasts and posts designed to help you navigate the often times confusing world off online payments […]

TAM 059: How To Use Scarcity Without Being A Douchebag

TAM 059 Scarcity with Thrive Ultimatum

In this week’s Tactical 20, I talk about using scarcity in your offers. Scarcity is a powerful motivator when it comes to selling and it is the subject in an entire chapter of Robert Cialdini’s seminal book on selling “Influence, The Psychology of Persuasion” How to use scarcity without being a douchebag #podcast #salesfunnels Click To […]

TAM 055: Tactical 20 – New ActiveCampaign Features


ActiveCampaign is rolling out the new features and enhancements, faster than I can play with them. In this week’s episode, I will talk about 3 new features that are pretty bitchin’ dude. @ActiveCampaign is rolling out new features faster than I can keep up #podcast #marketingautomation Click To Tweet New ActiveCampaign Features: Automation email summary Google […]

TAM 053: Tactical 20 – New Automation Builder Features

Automation Builder Features

In this ‘Tactical 20′ episode I talk new features in the ActiveCampaign automation builder. Move Steps Copy Steps Create Notes New features in the @ActiveCampaign automation builder #podcast #marketingautomation Click To Tweet Move Automation Builder Steps Copy Automation Builder Steps Create Notes If you want to give ActiveCampaign a try, you can set up a free trial […]

TAM 049: Tactical 20 – Using The ActiveCampaign Bulk Editor

ActiveCampaign Bulk Editor

Where to find and how to use the ActiveCampaign Bulk Editor Did you know about the @ActiveCampaign bulk editor? #podcast #marketingautomation Click To Tweet Use the bulk editor to apply changes to an entire group of contacts at once. With the bulk editor you can: Add to a List Remove from a List Add to […]

TAM 042: Tactical 20 – New ActiveCampaign Features

ActiveCampaign Features

In episode 42, I outline 3 new ActiveCampaign features that might make you marketing life easier. 3 new @ActiveCampaign features to make you marketing life easier? #podcast #marketingautomation Click To Tweet Email HTML Element Block ActiveCampaign blog article Personalisation Tags In Deal Titles ActiveCampaign blog article Wildcards In URL Page Visit Triggers ActiveCampaign blog article […]

TAM 040: T20 – Using Personalization Tags

ActiveCampaign Personalization Tags Barry Moore

There are some cool things that you can do with personalization tags (sometimes called merge fields) that will give your emails that little bit of umph and extra polish it takes to make them more professional. Are you using this trick to make your emails more personal? #podcast #emailmarketing Click To Tweet ActiveCampaign gives you heaps of […]

TAM 034: Tactical 20 – List Strategy

ActiveCampaign List Strategy

In this Tactical 20 podcast we talk about how to set up your list structure in the most efficient way. If you are coming from systems like AWeber or MailChimp, don’t get sucked into re-creating a multiple list management nightmare. Keep it simple and streamlined. Get your email list structure set up the right way from […]

TAM 018: Tactical 20 – Lead Scoring

Lead Scoring

In this ‘Tactical 20′ episode I talk about Lead Scoring. What it is Why you should use it How to get started How to use lead scoring to find your best customers #podcast #marketingautomation Click To Tweet Lead scoring allows you to track the actions that your subscribers take when reading your email and visiting […]

TAM 014: Tactical 20 – Email Link Tagging And Automations

ActiveCampaign Automation Email Links

In this week’s Tactical 20 episode, we talk about how you can tag contacts and start ActiveCampaign automations based on the click of a link in an email. How clicking a link in an email can Tag a user and start an automation #podcast #ActiveCampaign Click To Tweet You can create an automation associated with any […]