Active Campaign Archives - The Active Marketer
Category Archives for "Active Campaign"

How To Use Lead Scoring To Identify Your Most Engaged Subscribers

Lead Scoring

What is Lead Scoring? Lead scoring is a way of getting your marketing automation system to award ‘points’ based on some action your email list subscribers take, either when reading your emails or visiting your website. Lead Scoring is only available on the Plus and Enterprise Level Plans How To Use Lead Scoring To Identify Your Most Engaged Subscribers […]