Blog - The Active Marketer

Create A Killer Onboarding Sequence – Free Automation

ActiveCampaign shared automation for customer onboarding

Once a customer has made a purchase from you a good onboarding sequence is crucial. It can do a number of key things for you and your customer such as; Head off buyers remorse Set the correct expectations Lower number of calls and emails to your support desk Help you customers avoid common pitfalls Help your […]

TAM 076: Automating With Zapier – Mike Knoop

Barry Moore - ActiveCampaign

With the number of nifty SaaS apps used in your business growing by the day, it becomes vitally important to be able to get those apps to hand off data and work together. Using tools like Zapier you can build marketing automation workflows from simple to as complex as you need. learn to collate and automate […]

TAM 075: Riffing on ActiveCampaign – Chris Davis

ActiveCampaign with Barry Moore and Chris Davis

In this episode I welcome back long time friend of the show Chris L. Davis, formerly of LeadPages and now director of education at ActiveCampaign. Turn the light bulb on and start planning.  #podcast #activecampaign Click To Tweet There are so many things you can do with your marketing automation, sometimes you just need to […]

TAM 074: Finding Your Voice and Brand With Chris Ducker

Chris Ducker - The Active Marketer Podcast

A lot of the folks I work with and talk to have trouble finding their voice when it comes to writing emails and landing page copy. So in episode 74 I talk to Chris Ducker about how to find your voice and build a personal brand Chris Ducker and I chat about finding your voice #podcast […]

TAM 073: Sales Tracking With Wicked Reports – Scott Desgrosseilliers

Sales tracking with wicked reports

In episode 73, I talk sales tracking and conversion optimisation  with Scott Desgrosseilliers, from Wicked Reports.  I love Wicked’s tag line. “Half Your Marketing Is Wasted.  Do You Know Which Half?” Wicked reports lets you track sales back to where they originated. No one’s gonna say, “Look at my .6% click rate,” but he made […]

Online Marketing Trends For 2017

Online Marketing Trends for 2017

In 2016 I had the opportunity to connect with some pretty switched on marketers. I thought I would ask them what they see coming as the online marketing trends for 2017. There are some very interesting answers below. Enjoy. In no particular order Chris Ducker – 1) Live video. It’s going to change the […]

TAM 072: Advanced ActiveCampaign Integrations – Jake Hower

ActiveCampaign Jake Hower - Barry Moore

In episode 72, I talk to Jake Hower from about some advanced ActiveCampaign integrations. A question that comes up a lot is “how do I tag or segment people based on how much of a video they have watched?” Jakes explains how to do that and how to do it the right way. Check out […]

TAM 071: T20 – Automation Split Testing

Automation Split Testing with ActiveCampaign

Episode 71 is a Tactical 20 episode all about the automation split testing feature recently released by ActiveCampaign Check out this tactical 20 episode on automation split testing #podcast #marketingautomation Click To Tweet For a full walkthrough on how to use automaton split testing check out this post Four Things To Run Split Tests On: Your […]

1 2 3 9