Chris L Davis o The Active Marketer Podcast

TAM 080: Strategy & Planning with Chris L. Davis

Welcome to episode 80 of the podcast. In this episode of the podcast I welcome back long time friend of the show and marketing automation rock star Chris L. Davis from

One of the most difficult things to do with marketing automation is get started. You see that blank screen, a blinking cursor and it all becomes just a little too hard. Consequently we either end up putting it off or worse yet making some half-hearted, unplanned and undocumented stab at it, only to have it break or blow up in our face later.

That is why this week's episode is dedicated to strategy and planning, we want to help you build something that will last.

You would never start building a house without a blueprint, so don't start building you business and your funnels without a strategy and some planning.

We Chat About:

  • The importance of strategy
  • How to get started
  • How to plan things out
  • How to document everything
  • How not to get ‘trapped' in the tool


If you want to give ActiveCampaign a try, you can set up a free trial account here.

If you want to take your sales funnel and marketing automation skills to the next level, take our best-selling ActiveCampaign Quick Start training.

ActiveCampaign Quick Start Training - Free ActiveCampaign Course

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